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Consumers Getting Brazen About Shopping on the Clock on Cyber Monday?
53.7% of Workers Are Willing to Get Caught Shopping Online While at Work

AUSTIN, Texas, Nov. 27, 2017 /PRNewswire/ -- New survey results from RetailMeNot.com show that over 63% of employed consumers who plan to shop this holiday season intend to shop at work during Cyber Monday. What's more is that employees seem to be getting more bold about their shopping: More than 53% are willing to get caught shopping while on the clock.

RetailMeNot, Inc. logo. (PRNewsFoto/RetailMeNot, Inc.)

Shopping on the 9-to-5
Bosses beware. Employees are willing to go to great lengths to get the best deals on Cyber Monday. Here's what the stats say:

  • 63.3% of employed consumers who plan to shop this holiday season intend to shop on the clock this Cyber Monday
  • 53.7% of employed consumers are willing to get caught shopping at work to secure great deals
  • 26.3% of consumers will take a long lunch, 9% would reschedule meetings or calls, and 9% will leave work early
  • With all these tactics, it's no surprise that nearly 12% of employed consumers will take the entire day off to get the best deals on Cyber Monday

Preparation Is Key
To score the best deals of the season, RetailMeNot recommends putting a holiday shopping plan in place before the madness begins. First, shoppers should always put together a shopping list and assign each recipient a budget. Shoppers should also download savings apps like RetailMeNot, sign up for retailers' newsletters and follow brands' social pages to ensure even more discounts. Doing your research ahead of time is also a great way to stay ahead of the rest and be "in the know" with the latest product deals and where to find them. With a plan outlined, shoppers can breathe a little easier.

ABOUT RETAILMENOT.COM
RetailMeNot, Inc. (https://www.retailmenot.com/corp/) is a leading savings destination connecting consumers with retailers, restaurants and brands, both online and in-store. The company enables consumers across the globe to find hundreds of thousands of digital offers to save money while they shop or dine out. RetailMeNot, Inc. estimates that approximately $4.4 billion in retailer sales were attributable to consumer transactions from paid digital offers in its marketplace in 2016, more than $600 million of which were attributable to its in-store solution. The RetailMeNot, Inc. portfolio of websites and mobile applications includes RetailMeNot.com in the United States; RetailMeNot.ca in Canada; VoucherCodes.co.uk in the United Kingdom; ma-reduc.com and Poulpeo.com in France; and GiftCardZen.com and Deals2Buy.com in North America. As wholly owned subsidiaries of Harland Clarke Holdings, RetailMeNot and Valassis, a leader in intelligent media delivery, are partnering to connect retailers and consumers through meaningful digital, mobile and print promotions both online and in store.

Media Contact:
Katie Hammill
khammill@rmn.com
(412) 600-4869

 

SOURCE RetailMeNot


Media Contacts

North America
RetailMeNot PR Department
Media Inquiries: +1 512 777 2957
France
Sophie Cazaux
RetailMeNot, France, S.A.S
+33 (0) 1 42 61 15 80